You have arrived at this site because you want to know how to conduct profitable business in Africa.
Congratulations on recognising that this continent offers the world’s last big business opportunities. With a population of over 750 million and
a current average growth rate of 6% a year, continued growth is inevitable and can happen quickly across the region. We can help you to
profit from this growth by giving you the critical commercial information that you need.
For small business owners and those that concentrate on niche markets, Africa offers the classic capitalist opportunity: if you are willing to
accept the risks, you can reap large profits.
In the past, the emphasis of African investment agencies was to attract big money from oil, mining and construction companies. Yet, it is the
mid-size business sector which is the real “engine of growth” for African economies. And it is this sector that provides a wealth of business
opportunities for foreign firms like yours.
According to US trade officials, these following business sectors offer strong growth potential: telecommunications, information technology,
software, agribusiness, power generation, health care, financial services, training, commodities, environmental technologies and
general infrastructure.
